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A massive storm. A city-wide blackout. One engineer must race to restore power—and she needs your help.


Advertiser: IBM

Brand: IBM Mobile

Creative Agency

Creative Agency: Ogilvy

Copywriter: Gregory Kissler

Art Director: Simon Woodham

Strategist: Lynette Wong

Producer: Joe Maire

Executive Creative Director: Keith Anderson & George Tanenbaum

Business Manager: Camille Crenshaw

Director of Music: Karl Westman

Account Supervisor: Halle Mizrahi

Production Company

Production Company: Merman US

Executive Producer: Kira Carstensen

Director: Brad Turner

Producer: Jessica Petelle

Post Production / VFX

Post Production Company: MPC

Genre: Action, Activation, Digital, Experiential, Storytelling