Description: The Canada Pavilion - Canada: Meeting the challenge - brought together AIDS 2016 delegates from Canada and around the world, showcased Canada's leadership and engagement in the global HIV response, provided a space for delegates to meet, share experiences and learn from each other.
Top Drawer was tasked in developing the following elements:
- Logo for the event
- Look and feel for the Canadian Pavilion
- Social media branding
- Branded leave-behind
- A full bilingual website, with over 400 resources: www.canadameetingthechallenge.ca
- An iPad app that had the microsite offline, for people to browse at the booth
- A video showcasing the work done by Canada in the HIV sector