Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Gucci - Garden

shot in the Garden of Ninfa near Rome, but the romantic Gucci Garden set designed by Creative Director Alessandro Michele is about as close as we can get to the real thing. This year's Gift Giving campaign, created by artist and director Floria Sigismondi, features models dressed to the nines in the Gucci Cruise 17 collection and living in harmony with everything from a tiger to a unicorn. The snake, apple, and tree of the original Adam and Eve story are of course also present. This dreamlike coexistence set to a classic Italian aria, plus clothes just as beautiful as the scenery, all makes for this fantastical film

Client

Brand: Gucci

Production Company

Director: Floria Sigismondi

Category: Clothing/fashion, Day/night wear

Genre: Fashion & Beauty, In-camera effects, Luxury, People, Scenic, Storytelling