Canadian Tire - Canadian Tire - Mark Molloy

Soft Citizen is an innovative and award-winning commercial production company based in Toronto.

We’ve been in business since 2006 and have been accoladed at all of the major International and National Advertising Awards. Golds include: Cannes, The One Show, The D&AD’s, The Bessies, ADCC’s, Applied Arts, The Marketing Awards and Cassies. 

The Soft Citizen roster of directors includes such internationally renowned Canadian talents as The Perlorian Brothers, Yael Staav, Henry Lu, Graydon Sheppard, Aircastle and The Solidarity Union.

We have exclusive Canadian representation of International directors Terri Timely, Arni Thor Jonsson, Hoffman/Metoyer and Eliot Rausch.

Soft Citizen’s affiliates include the roster of creative powerhouse Smuggler (2010 and 2017 winner of Creativity's Production Company of the Year), the artistically minded talents of Furlined (US) for the Canadian market (on Creativity’s list of Top Production Companies each year since 2010) and the wonderfully unique 2D/3D design & animation firm, PSYOP.