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Alex Feil's ad "Anna" for Saturn will give you goose bumps

What can you do when someone you deeply love does not recognize you anymore? For the new brand appearance of "Saturn", Jung von Matt have asked themselves this and other emotional questions. Together with Alex Feil and Tempomedia, they have found possible answers in courages and emotional ways for saturn. „Anna“ is the first out of four different spots, that shows a young woman struggling with the alzheimer disease of her father. All four films show in a subtle, but very striking way how technology can enrich life or can possibly help making it a bit better.


Brand: Saturn

Director: Alex Feil

Creative Agency

Creative Agency: Jung von Matt

Production Company

DOP: Alex Barber

Category: It, phones, Av and computers

Genre: Storytelling