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Coffee & TV thoroughly enjoyed working on Tanqueray’s ‘It’s What You Put In’ series. The team worked in a very collaborative and experimental way with adam&eveDDB and Sonny London to bring each of the four stories to life. Director Nick Rutter’s beautifully shot footage is enhanced by his ability to create sumptuous textural elements. Coffee & TV’s artists then layered Nick’s imagery with bespoke generated CG elements to create a rich graphic look relevant to the personalities of each of the four subjects in the films. Part one of the series stars Shay Ola, a creative food and drink consultant, product developer and founder of The Rebel Dining Society in London.


Brand: Tanqueray

Creative Agency

Creative Agency: adam&eveDDB

Producer: Daniel Moorey

Production Company

Production Company: Sonny London

Director: Nick Rutter

Post Production / VFX

Post Production Company: Coffee & TV

Category: Alcoholic drinks , Spirits

Genre: Animation, Digital, Illustration, In-camera effects, Luxury, People, Photography, Storytelling, Visual VFX