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Group745
Group745
Group745
Group745
Group745
Group745
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UberESCAPE for Transavia

02/05/2017
Advertising Agency
Paris, France
12
Share
Brand
Agency / Creative
Production
Music / Sound
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TRANSAVIA AND UBER TAKE YOU INSTANTLY ON HOLIDAY, FROM WHEREVER YOU ARE For the past 10 years, Transavia, the low-cost airline of the Air France KLM Group, has been working to make travel more accessible. This year, for its new brand campaign, Transavia airlines and Uber are teaming up to create Uber Escape, an innovative alternative, proving the accessibility of travel. How does it work ? Just use the Uber app normally. Select UberEscape like you select UberX or UberPool and find out real-time last minute flights from the nearest airport. For the price of the Uber Trip, the Transavia Flight is included. From March 13th to March 17th in Paris, Nantes and Lyon. This service takes you instantly on holiday from your current position to a Transavia destination such as Barcelona, ​​Lisbon, Vienna, Porto, London, Amsterdam. Getting away has never been so easy. #UberESCAPE
About HUMANSEVEN
A new-generation agency.

WELCOME.
WE ARE OVER SEVEN BILLION ON THIS PLANET
EACH ONE OF US, A LIMITED EDITION
WE ARE ALL UNIQUE
FOR SOME EXTRAORDINARY REASON
WE ARE ALL GOVERNED BY THE SAME EMOTIONS
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WE ARE A SPECIES ABLE TO DREAM
IT’S IN OUR DNA. IF WE CAN DREAM AN IDEA?
WHY NOT MAKE IT HAPPEN ? MEET US, JOIN US,
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WHY US.

WE ARE 7 BILLION LIMITED EDITIONS
We strive to create universal messages and build programs designed to touch each and everyone one of us.
BORN TO FEEL
We believe that emotions are what create great campaigns that strike a chord with people and generate word of mouth.
'WHAT IF' IS IN OUR DNA
We believe in audacity and creativity in order for brands to speak and act in a way they have never done before.
DIE IS OPTION 2.
We help brands adopt and share their values in the face of the challenges of our times: economical, digital, and social.

WHAT WE DO.

WE MAKE DATA HAVE OPINION
We don’t like data when it is solitary, raw and cold. We believe that giving it a point of view brings it to life.
WE CREATE AND WE CRAFT
Our creative added value is accompanied by agile and cost effective production solutions in order to craft new approaches.
WE BUILD INSPIRING EXPERIENCES
Inspired by our design thinking processes, we are working today on our useful and innovative products and services which will create tomorrow's point of difference.
WE SET UP A COMMUNITY
We don’t work for our Clients, but work with them. Our strategic and creative process is open and shared to strengthen the power and the consistency of our ideas.


HOW WE DO.

HMN7PLACE
A bigger playing field for advertisers and their teams, including co-working areas by Anticafé.
HMN7INNOVATION
Co-design workshops inspired by Design Thinking in order to invent new products and services.
HMN7STUDIO
An integrated studio for greater agility and cost effectiveness.
HMN7PITCHTRACK
10 days to respond to a pitch, from receiving the brief to delivering the strategic and creative recommendation.
HMN7DAY
Intelligence and expertise support. 100% of the Agency's staff concentrated on one topic for a whole day for one Client.
HMN7CONNECT
Liaising and driving projects with Havas & Vivendi Village (social media/pure players data/media, Universal, Gameloft, Canal+, Dailymotion, Live).
HMN7RESET
Asking questions, building and enriching communication platforms to help brands reintroduce surprise.
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