MazdaUSA.com
How does a well-known automotive brand reach premium car buyers? Create a premium, digital experience. Mazda wanted to reinvent the way consumers research and purchase vehicles online, so they turned to Mirum (part of Garage Team Mazda) to transform their digital experience and reach this new premium audience. And we set to work redesigning and rebuilding MazdaUSA.com from the road…rather, ground, up. The fully-responsive experience was built using an uncompromising design system, one that would seamlessly integrate a data-driven approach that could build brand affinity, improve customer service, and increase sales.
Visit www.mazdausa.com to see the work
Mirum is a borderless agency of 2400 digital savants, storytellers, makers and relentlessly curious minds who are united by an uncommon drive to make what's next. Active in 24 countries, we work across our global network of expertise to transform business, design innovative digital experiences and activate commerce at a global and local level. Mirum is part of the J. Walter Thompson Company and the WPP Network. Visit mirumagency.com for more information.