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SunRice Exotic Range

31/08/2016
Creative Agency
Sydney, Australia
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To launch SunRice’s new exotic range of rices we created a series of print ads that tapped into the cultures and stories behind new speciality rice varieties in the SunRice range. Bought vividly to life in the form of traditional dinner plate illustrations, with beautiful art direction and well crafted copy, the ads are as enticing as the food. And are another expression of the master brand campaign – SunRice. Hundreds of grains. Millions of possibilities.
About Disciple
Founded in 2008 by Peter Buckley and Tim Brown, Disciple is a creative agency that delivers advertising, content, digital solutions and strategic ideas to transform brands.
Widely regarded as one of advertising's best creative teams, Buckley and Brown’s work in television, print, radio and digital has won numerous effectiveness and international creative awards.
 
They pride themselves on their ability to solve complex problems and use media dollars more effectively by creating work that cuts through clutter, builds brand relationships and sticks in people's heads.
 
Disciple is a small and growing team of experienced professionals - without your typical big agency layers and politics, making it a faster, more enjoyable and more effective way to work.

They are based in Balmain East, Sydney Australia.



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