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Olly Williams is waffley versatile for Birds Eye

Olly Williams directs the new ad for Birds Eye through Havas London. Heavily art directed visuals shows us people putting various different toppings onto the Waffles, some appear to be balanced on heads, some heading for an old ladies mouth, all playful with strong colourful visuals. Olly Williams’ background as a production designer makes him a choice director for this visual extravaganza, his background in promos gives him the perfect experience to play around with music and visuals in this way. He’s known for his playful campaign for Doritos and the quirky B&Q Unleash Campaign which sees him playing with vibrant visuals and music and lots of in- camera trickery.


Advertiser: Iglo - Birds Eye

Creative Agency

Creative Agency: Havas London

Agency Production: Sam Myers

Creatives: Tim Langford

Production Company

Production Company: Another Film Company

Director: Olly Williams

DOP: Sam Goldie

Producer: Simon Monhemius

Category: Breakfast, Food

Genre: Music performance