Ready to launch their first major online advertising campaign for the EMEA market, Zyxel Networks challenged us to develop, script and produce two comedy-centric ads that tell the world simply what they do. Plus, a stills campaign to boot.
This 'Severance'-inspired, comical, tale of two offices centres around a typical IT guy, whose tribulations with tech become increasingly more painful, leading to a chaotic crescendo. Compared to his alternate self, whose experience in an office equipped with Zyxel Networks, deems him a hero amongst his colleagues.
One office, a dystopian world of bad choices… the other, a nirvana of calm productivity with Zyxel Networks systems in place.
Directed by Craig McLaughlin.
Nominated for two awards in advertising for Best Film.