Optimum Nutrition Upgrade Tour
Avantgarde ran a gym takeover tour to introduce gym-goers to new product Gold Standard Pre-Workout.
We branded 30 gyms over 3 weeks and challenged gym-goers to take the 'jump challenge' to record the power of their jump after a sample of Gold Standard Pre-Workout.
An Avantgarde Event Manager was responsible for the set up and running of the event, supported by ON athletes.
Set up in 2008, Avantgarde London is part of a global network of communications agencies with a focus on experiential marketing.
The Avantgarde network is owner-managed and was originally founded in Munich in 1985.
Over 400 employees at 18 locations around the globe create outstanding brand experiences. Well-known brands have been putting their trust in our work and partnership for years.
We cultivate an innovative and creative approach. Our work is underpinned strategically through constant engagement with target groups and a thorough understanding of brands.
Avantgarde is best defined as a strategic partner for integrated, long-term brand campaign planning. Our services inject excitement into brand experience, using all the relevant channels.
Our mission: Creating Fans.