Through the eyes of a child, the Peugeot E-5008 isn’t just a car - it’s a vehicle for adventures and intergalactic missions. 🚀
We took Peugeot's epic above the line advert and reimagined it for social, with the help of four tiny explorers, asking them to pack the car for an adventure. Cue camera rolling, and the unfiltered imagination of our tiny talent driving an engaging narrative - while bringing the car’s futuristic features to life.
"We have loved working with Uncovered on this campaign for our E-5008 launch! They have successfully taken the TV advert and used it as inspiration to create innovative social-first creative. The content not only taps into the social trend of hearing the unfiltered opinions of children, but also successfully appeals to the target audience being families, whilst also showcasing the New E-5008’s USP’s. Thank you to Uncovered for helping to execute a truly cohesive 360 degree campaign for the newest addition to our all-electric line-up!"
Zoe Peacock - Head of Brand Communications & Experience, PEUGEOT