Bytedance - TikTok ‘The Get2Gether’
We created a unique take on a Neighbourhood/Block Party theme for this TikTok Trust & Safety Annual Hybrid Event. We got as far away from the idea of a stuffy conference event as possible with a concept that focus on bringing people together in a relaxed yet stimulating environment.
To do that we created a dynamic set that reveals itself (the neighbourhood) throughout the broadcast. The aesthetic was highly colourful and fresh – it felt spontaneous and spur of the moment.
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