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Pepsi - Fizz The Season

Pepsi
17/02/2025
Integrated Marketing Agency
Dublin, Ireland
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Agency / Creative
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We brought some much-needed blue to the traditionally red festive season with Pepsi’s Fizz the Season pop-up competition. We designed and produced a snowball toss game that used motion trackers and a digital screen to create a dynamic prize target. Contestants took turns throwing prop snowballs to win prizes. Our pop-up travelled to 4 locations around Dublin, reached over 10,000 sample give-aways, and brought a memorable experience to thousands of families.
About Allied Global Marketing Ireland

Full-service integrated marketing agency working with the world's largest entertainment, consumer, and lifestyle brands.

We create, plan, design and deliver experiences around the globe, down the road, or on your phone. Whether you’re looking for world firsts or just WTFs, we’ve done it all for the most recognised brands on the planet.

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