Taylor Swift - The Eras Tour

Good Company embarked on a 6-month-long process to producer and create all of the visual content for Taylor Swift's  world tour

Beginning with a 5-day live action shoot in LosAngeles, and culminating in 3 weeks of on-siteproduction in Glendale, AZ, we produced over 44songs worth of content and interstitials for both amassive upstage wall and one of the largest LEDfloors ever seen. 

The post process included traditional editorial, 2D Design/Animation, 3D CGI Creation/Compositing, as well as utilizing the latest in real-time technology and AI.