Beyonce - The Formation World Tour
Moments after wrapping her epic Super Bowl halftime show, Beyonce announced that she would embark on a new world tour with a thirty-second spot that we produced alongside her own company, Parkwood Entertainment.
Our collaboration continued to include creating the visual content and interstitials for the Formation World Tour. The content was displayed on a gigantic monolith that sat at the center of the stage. The tour reached millions of people and is regarded as one of the most ambitious and flawlessly executed tours to date.
Good Company is a global production studio shaping the cultural landscape. With deep roots in the music industry, we started out creating iconic films, music videos, and immersive content for Beyonce, Kanye, Madonna, Pharrell and many more.
Over the years, while maintaining our music foothold, we have brought our creative production expertise to the world of advertising and original content while building a full service post production facility that supports our commercial, music, film, and experiential endeavors.
