P&G - Helping Fans Go All Out

Being a hardcore NFL fan is messy, which led to a big insight: different fans get messy in different ways. 

From the cheese-stained couches of Green Bay to Buffalo's wing sauce-splattered jerseys, P&G has the range of products to deal with all the challenges game day brings. 

Our "Ready for Anything" campaign created custom P&G bundles to fit every fandom's specific needs. Because no matter how intense the celebration gets, NFL fans everywhere should be ready for any mess.