Ontario Cannabis Store - Buzzkill Activation Reel
Our activation for the Ontario Cannabis Store. As part of the "Buzzkill" campaign, we created a pop-up cannabis store right on Queen Street West in Toronto between both legal and illegal shops to demonstrate how difficult it can be to differentiate between the two.
Only our shop was dispensing knowledge including spoof products, games, and giveaways to teach about the dangers of illegal cannabis.
LG2 is a brand experience agency that believes its creativity must serve progress. This Certified B Corporation™ brings together more than 10 areas of expertise that work in synergy to achieve its clients’ biggest ambitions.
Each of the 450 or so passionate professionals at LG2 is dedicated to supporting and inspiring clients so they can create progress at all levels, shape their culture and succeed in a sustainable manner.
Together. Create progress.
