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Crocs - Luisito X Crocs

Crocs
09/10/2024
Creative Agency
Amsterdam, Netherlands
21
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Agency / Creative
Production
Post Production / VFX
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Crocs' first-ever collaboration focused on the Latin American market, partnering with global YouTuber and storyteller, Luisito Comunica. This partnership invites you to experience the vibrant essence of Latin American culture through showcasing Luisito’s engaging travel narrative.

The campaign launches with three captivating “Talk Show” episodes developed for YouTube and in the style of Luisito, where he engages in discussions with local Latinx talent. Each episode reflects his passion for exploration and his commitment to sharing authentic stories, resonating with the "Vamo A Darle" spirit.

In this episode, Luisito meets La Catalina, a female Lucha Libre wrestler from Chile.


 

About Hey Honey

Hey Honey. We're a social-first creative agency helping connect brands to culture moments and people.

We harness the power of data which informs our creativity to deliver outstanding results for brands across EMEA, LATAM, APAC, and beyond. Our team is carefully curated, with diverse backgrounds in digital, marketing, creative, media, PR, and strategy. We take pride in being client-focused and work in a lean, agile manner, fostering a culture of innovation and excellence in execution.

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