Samsung - Integrated Launch Experience

To celebrate the launch of the Samsung Galaxy Z Flip5 and Z Fold5, we invited the public to experience the ”2023 Galaxy Open Market” held in New York from July 26 to August 25, with a trendy, unique, and eye-catching mart concept. Upon entering the store, visitors could see the “Freshest Galaxy” monument, showcasing the essence of Galaxy innovation, surrounded by corners dedicated to fashion, food, entertainment, stationery, and health. Different corners also offered one-of-a-kind immersive experiences with the latest Galaxy devices.

Visitors could experience the Flex Side, Fun Side, Unique Side, Creative Side, and more of the Samsung Galaxy. The Galaxy Open Market went beyond just product spec education; it was a space where visitors could glimpse the potential of how these devices could benefit the user’s lifestyle offered by the Galaxy open ecosystem and various services.