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Rimowa - The Original Bag

Rimowa
17/09/2024
Creative Agency
London, UK
36
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About Anomaly London

The name is the idea behind the company.

Anomaly is a response to the widespread recognition in the industry that “the models are all broken” and “the traditional solutions are all becoming less and less effective.” From the company’s inception, we realized intuitively that, in order to succeed, we needed to create something that was, literally, an “Anomaly” - a deviation from the norm.

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