UnitedHealthcare - Delivery

UnitedHealthcare launched a comical new spot “Delivery” showing a family touring Philadelphia that encounters a meat market reminiscent of a scene from the original cult classic “Rocky” movie. The dad reenacts the scene, to the iconic “Gonna Fly Now" music on his phone, punching the meat and discovering it’s actually frozen. His injury, an official medical code for “activities involving boxing,” is one of the thousands of ways people enter the complex healthcare system. The spot explains that UnitedHealthcare can make it simpler by letting you know when your claim has been processed.