Raising the Roof asks, "What would happen if a homeless shelter opened in your neighbourhood?" While most people think the homeless issue isn't their problem, this video sends a reminder that it's time to drop the 'out of sight, out of mind' attitude many have toward the homeless and join the crusade to create long-term solutions and end homelessness for good.
Edited by Chris Parkins for Skin + Bones' Angie Bird and Leo Burnett Toronto.