Mars - Raider Is Now Called Twix

We are part of BBDO Worldwide, the world's leading agency network. According to Directory magazine's global "Big Won" creativity rankings, no other network wins awards for its work as frequently and as regularly as BBDO. Because we are synonymous with excellent brand management all over the world and because we offer innovative and efficient communications solutions – and have done so in Germany since 1956.

Our clients make full use of our strategic competency and our extensive network, which is unique of its kind in Germany: BBDO Group Germany comprises a total of eleven agency brands. Our teams operate holistically in all sectors of marketing and in all communications channels. These are the characteristic features which define our Group.

We are proud of our clients. We have been working for companies such as Dr. Oetker and LBS for more than 40 years. We are the international lead agency for smart and Imperial Brands. We develop campaigns and communications concepts for numerous other companies in all sectors of business and industry, including ARAG, Bayer, Beck’s, BMW, Henkell, Mars, Mercedes-Benz, METRO Group, Pepsi, Postbank, sky, Telefónica o2 and Wrigley.

"THE WORK. THE WORK. THE WORK." Every year the agencies in BBDO Group Germany win awards for their work and in Germany they are each among the top three in their sector. The following agencies are members of our network: the BBDO agencies in Berlin and Düsseldorf (online and offline communications), Proximity Worldwide (brand communications with integrated skills such as shopper marketing and shop design), Proximity Technology (customer relationship management and mobile and digital solutions), Ketchum Pleon (public relations, public affairs), the Peter Schmidt Group (packaging, branding and corporate design), Interone (digital communications and services, products and platforms), Craftwork (producer of audiovisual formats), BBDO Live (face-to-face marketing and spatial brand communications), Omnicom Media Group (media), Batten & Company (management consulting), and Sellbytel (outsourcing and services).

The numerous locations combine to form a powerful network. Around 5,900 specialists serve our clients throughout Germany – in Hamburg, Berlin, Düsseldorf, Frankfurt, Nuremberg, Munich and other major cities. The chief executives of BBDO Group Germany, the holding company for these agencies, are Frank Lotze (Chief Executive Officer), Wolfgang Schneider (Chief Creative Officer) and Marianne Heiss (Chief Financial Officer).