The Thought Partnership - Brands & Culture
Positive Culture: Launching a female founded consultancy who connects brands with culture.
Brands & Culture is a platform that helps brands connect with culture in an authentic and meaningful way. Hijinks created the logo, branding and developed a suite of brand assets to help with the brand launch and ongoing comms.
The branding was designed to live everywhere that culture does, on street posters, billboards, in social media and even on skateboards - always being integrated into the environment itself and therefore becoming part of culture.
The logo design was inspired by simple shapes that interlock to represent the B and C of the name. Bold, punchy colourways catch the eye and represent the brand part of the offering. We also developed a suite of playful icons that are an ownable play on pop culture.
We’re a full service creative agency that believes advertising should be fun.
Fun to look at, fun to experience and fun to make.
Creating magic out of nothing and dreaming about the impossible.
Hijinks are the new kids on the block, but we know this block inside and out, having worked with some of the biggest brands in the world.
We’ve worked in-house and in agencies, so we understand both worlds.
We’re a challenger agency for brands who have a challenger mindset. Brands who believe in the power of good, the power of creativity and most of all the power of positivity.
