“Surprising Moments” illustrates the moments of anticipation that lead up to a surprise through quick-cuts in various scenarios, like a birthday present that’s about to be opened or an unannounced knock on the door from a loved one.
“Kid Surprises” features a series of slow motion close-ups on children’s excited expressions as they watch an unknown event.
The campaign communicates the larger brand message that life’s better with surprises, and your surprise is waiting at Marshalls. The integrated campaign features print, digital, social and broadcast work.