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Siemens Healthineers - Case Study: Magnetic Stories

Siemens Healthineers
17/06/2024
Advertising Agency
New York, USA
46
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Agency / Creative
Production
Post Production / VFX
Music / Sound
In order to help children undergoing cancer treatment to deal with loud, scary noises emitted by MRI machines, Siemens and Area 23 created specially written and produced audiobook stories. These stories were time to sync up with the noise patterns of various scan types.
About Area 23, An IPG Health Company