DS Automobile - Iris Van Herpen
With the global launch of the advertising campaign of the New DS 5, the DS Automobile brand asserts its positioning with the alliance of design, technology, refinement and dynamic comfort. A campaign which expresses the notion of the spirit of avant-garde of the brand. A spirit embodied by ambassadors recognized in their fields for their creativity and excellence.
Julien Faure from TROUBLEMAKERS.tv directed two new films with the agency Publicis La Maison about the endorsers. The first film is about Iris Van Herpen, a dutch exceptional stylist and the second film about Dr. Sylvestre Maurice, an astrophysicist who contributed to the invention of the Curiosity Rover on planet Mars.
A young fashion prodigy, Iris Van Herpen is a creative mind that stands out in the world of high fashion. From her early beginnings she’s always explored all the possibilities to give birth to her collections which have always pushed the limits. Her curiosity, her experimental approach and her interest in other artistic domains have allowed her to march her own way. Her unique creations is marked by unusual fabrics, new technologies and by the spirit of avant-garde.
Founded in 2008, TROUBLEMAKERS is a production company and studio based in the heart of Paris. Our producers and directors are united by a common love for design, curiosity and a shared joy in the perfection of the pixel. Our mission is to help companies expand and develop their brand identities to connect with global audiences.
In a few years, TROUBLEMAKERS’ artistic approach has convinced and given this production boutique financial stability conducive to a thriving advertising business but also investment in the development of new creative formats (Feature Films, Documentaries and TV series). Our alternative treatment translates into a desire for excellence that drives us to always want to surpass ourselves in the projects we produce and to tell beautiful stories that will give emotion.
James Hagger, founder of TROUBLEMAKERS, started his career as an assistant director with Vertigo Films in London (The Football Factory, It's all Gone Pete Tong, The Business, 16 years of Alcohol, The Count of Monté Cristo) He continued his career in France on international feature films (Mister Lonely, Renaissance) It was in 2008 that he founded TROUBLEMAKERS to produce advertising, feature films and documentaries. TM has been behind many award-winning and successful campaigns for Van Cleef & Arpels, Orange, Coca-Cola and Amnesty International. To develop the production company James surrounded himself with three other producers, Cécile Alvarez a documentary producer (BBC, Nova Prod), Felipe Bernard a commercials and music videos producer (HK CORP, Kissman Production) and Brice Passien a film and agency producer (Zorba, Dobro films). These four producers lead an innovative editorial line that responds and feed each other both artistically and financially.
The TROUBLEMAKERS Studio is equipped for live action shoots, 2D & 3D animation, compositing, SFX and colour grading.
