We heard that watching underwear ads starring chiseled actors makes you thirsty, so we're countering with our commercial for BRLO NAKED. However, this ad uses a somewhat less-chiseled red-headed fella that most men will relate to more easily- which probably helped it go viral!
In no time at all, we wrote a new song “I Love Myself (This Body)” that stands on its own and gives the whole campaign a beautiful meta-level! Once again an example that the most important thing is the idea.
Thanks to director Charley Stadler, Patrick Höchstetter & Pulloverfilm, Reza Ramezani & Deloitte, and the whole team.