Acumen - Case Study

We’re an independent creative agency with a passion for Intelligent Creativity. Our approach starts with a little data insight and a lot of collaboration to produce a beautiful, unique brand idea. Then we bring it all to life in outstanding, engaging and effective campaigns.

Using econometrics techniques to assess marketing ROI, social listening to understand consumer behaviour or competitor analysis to identify market disruptors; we dig for the insight that everyone missed and deliver an objective platform for brand growth.

Our collaborative approach interrogates the insight to find a single, campaignable, insight-driven idea that unites everything; from values and personality, to logo, typography, illustration, photography and film style.

From venue openings using an influencer-led social strategy, to brand launch involving TV, outdoor and digital. Our experienced team of planners, creatives and project managers are masters of multi-channel; delivering a perfect campaign for your specific objectives.