Hooch (Global Brands) - Eau D'Ooch

Hooch is a brand synonymous with comedy. They wanted to broaden appeal, promote awareness, buzz and talk-ability with a summer of fun content across Facebook, Instagram and YouTube using a new hashtag – #HoochLife. Given our award-winning comedy credentials, they turned to Hotwolf to help deliver a refreshingly Hooch-flavoured set of video zingers, which spoke directly to their audience and brought the brand’s irreverent, no-nonsense sense of fun to life.