Glenfiddich wanted a visual identity to better reflect their maverick spirit, including key visuals for each of their portfolio of aged whisky.
We added layers of richness, elevating the brand’s luxury status, but also gave Glenfiddich a more modern, less traditional feel. New dynamic assets, like motion stories, made the brand relevant for the multi-sensory world it lived in.
The result is a reinvigorated luxury brand, brimming with soul, substance and storytelling.