BT - Award-winning Meetings Global Advisory Board

Our client and their challenge

big group have supported BT’s Global Advisory Board bi-annual events since 2018, bringing together an elite group of BT’s C-suite customer community for meetings across the world. As part of this, we were asked to develop an interactive and outcome-focused programme to help industry leaders:

- Exchange views on key market, technology and innovation trends

- Learn from the best-practice of peers

- Gain insights into their view of the market, their strategies and portfolio

- Provide advice on how to best deliver investments to client business priorities.

Our solution

Our Creative team designed a variety of exquisitely branded assets, with eye-catching collateral to bring key talking points to life and effective comms to keep everyone in the loop. Working in harmony with our Creative team, big group Account Managers provide dedicated project support, liaising with BT, key stakeholders and third-party agencies to deliver truly memorable and effective events to an audience that is used to the best of the best.

Result

Our creative assets and experiential delivery support the BT team in creating these award-winning meetings, bringing communities, topics and brand identity together seamlessly for guests and speakers before, during and after the event.