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Markforged - FX10

Markforged

09/11/2023

FutureDeluxe

Design Studio

London, UK

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09/11/2023

Credits

Agency / Creative

Production

Post Production / VFX

Music / Sound

Introducing the FX10, the most versatile tool for the factory floor. Markforged’s next-generation industrial composite 3D printer delivers strong and accurate parts for every print.

Streamline production

The film offers a unique glimpse into the fabrication of the Markforged FX10, in an abstract industrial form, with 3D-printed grippers being built and attached to a robot arm on a factory floor. The result of years of engineering innovation is part of the core narrative, showcasing tech pioneers the functional tool to deliver precise carbon fibre parts.

Research & development

Using Houdini and Cinema 4D, FutureDeluxe was able to create rapid animation and simulation tests to develop the story quickly on a short timeline.

Utilising Cinema 4D as the primary tool, complex and detailed 3D models, rigs and environments were able to be made with ease. In addition, the team leveraged Houdini to craft an array of simulations, including an innovative 3D printing technique that utilised Gcode inputs.

About FutureDeluxe

Create the Future.

We’re a global creative studio with offices in London, Los Angeles, New York and Sydney. We combine design, technology and moving image to craft aspirational visual experiences for future facing brands.

A diverse group of artists, directors, designers and creative technologists with experimentation and innovation at our core.

From concept through to final delivery, we collaborate with brands to explore, imagine and define their future vision.

Our Values.

Experiment. We are curious and driven by the new.

Collaboration. There are no single players.

Quality. Chase perfection.

People first. Killing it with kindness.

Future Family.

Our team is built around a simple ‘people first’ approach. We believe in creating a diverse and inclusive, family culture that supports, inspires and fosters a unique creative environment. This in turn leads to an award winning team, crafting world class creative.

Our ‘Worldwide Future Family’ has a constant hunger to create work which has never been seen before, to break new ground and as a team, push each other and push the boundaries of what’s possible in everything we do.

Our Future is Diverse.

We are committed to changing ourselves, and our industry for the better. Right now our studio, and our industry as a whole, are under-represented when it comes to racial and gender diversity. We want to create a future that allows women and people from diverse backgrounds to excel within the design industry.

By partnering with art and design schools we hope to tackle inequality within our industry, starting at a grass roots level. Our mission is to educate, influence and encourage more diverse young artists to enter the industry and become role models for future generations.

MORE ABOUT FutureDeluxe

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