Kia Canada - Season of Sharing
The Hero TV Spot, “Season of Sharing” primarily highlights the Digital Key 2 Touch feature that allows a mother to share driving access to her Seltos with her two children and her neighbour.
Sharing access to the Seltos is as easy as texting, and we see shots of smartphones using the Kia Connect app to receive access and held near the driver door to unlock the car. We also see footage of the Seltos driving through a pile of snow plowed up to the end of the driveway to show off its All-Wheel Drive.
A supporting 15 second OLV shows a series of quick cuts of the mom sharing access to her Seltos to her children and neighbour.
A supporting 6 second OLV shows driving footage.
Founded in 2009, INNOCEAN Canada is a full-service advertising agency headquartered in Toronto, Ontario with a sister office in Montreal, Quebec. We are part of the INNOCEAN network made up of over 23 offices in 19 countries and over 2000 employees.
For the last decade, INNOCEAN Canada has been servicing the needs of national clients with an integrated advertising approach combining accounts management, creative, media, digital and production services all under one roof.
We currently serve as the lead agency for clients including Hyundai Auto Canada Corp. Genesis Motors Canada, Kia Canada Inc., TaylorMade Golf Canada, and others.