Wunderman Thompson Appoints Jeff Dack as CEO, Canada

Wunderman Thompson, a WPP company, today announced that Jeff Dack has been appointed CEO for Wunderman Thompson Canada.

Jeff will oversee the strategic vision, growth, operations and client relations for Wunderman Thompson Canada. He will lead a team of talented executives in Toronto, Montreal and Vancouver, all of whom have a unique breadth of end-to-end capabilities that will help drive growth for the agency’s clients and people. Based in Toronto, Jeff and his team will be responsible for delivering breakthrough creativity, data and emerging technology to reset customer experiences.

During his marketing services tenure, Jeff has worked in roles from creative to strategy and operations; creating innovative campaigns focused on driving value for global, national, and local clients alike. Jeff will be joining Wunderman Thompson on September 3rd after wrapping up his tenure as CEO of Carat Canada, where he is responsible for leadership, growth and operations of Canada’s second largest media agency. Before joining Carat in 2016, Jeff held leadership positions at Lowe Roche and Jamieson Laboratories, a CPG in the VMS sector where he shepherded the company’s brand by leading its marketing communications. Jeff has also made stops along the way at TBWA/Chiat Day, Zig, Cossette, GWP Brand Engineering and TAXI.

"As someone who considers themselves a company and culture builder, it's not every day that you get the opportunity to work for an inspirational leader like Shane Atchison, while having the great fortune to lead a nationally scaled organisation that can provide clients a unique offering within data, tech, and creativity,” said Jeff Dack, CEO Wunderman Thompson Canada. “This agency is uniquely poised to inspire our clients' growth through new solutions, distinctive products and standout campaigns. I can’t wait to get started.”

Of the appointments, Shane Atchison, Wunderman Thompson North America CEO said: “I couldn’t be happier that Jeff Dack will be joining our powerhouse North American leadership team. With his unique mix of agency and client-side experience, Jeff brings a fresh perspective that will help us unite creative, data and technology for our clients.”