You may have noticed a dramatic rise in sunsets appearing in your social media feed. Tanning fails, synchronised jumping and monument photobombing LOLZ; holiday spam is reaching pandemic proportions. Wieden+Kennedy London and Blinkink’s Chris Bristow ask Three customers to please spam responsibly.
In the spirit of Blinkink's creative collaboration, Chris worked with Blinkart’s Emily Stein, whose documentary style photography was a perfect match for his witty concepts. Michael Buerk rounds things off lending his voice of reason, creating a playful public announcement.