CGI spot created by Publics Conseil, was captured by Wizz director Akama and features a postman on a mission to avoid a dog's attack on his rounds
Classic story structure and compelling execution make this knight-must-defeat-dragon-to-get-princess tale an entertaining and effective brand film for Renault’s Z.E. line of all-electric vehicles.
Commissioned through agency Publicis Conseil, the 90-second spot was created by Wizz director Akama (Alexandre Ada) with Paris studio NKI nailing the 3D animation.
Akama: “It’s rare to work on a concept like the Renault Postman with such a strong creative potential, it’s long format, and also time to develop a real crafted look and feel. Creating a world in which we built up our love story and the various dog run ins was a very fruitful and rich experience.”