When Did Social Get So Serious?

Join the team for the third ACNE Presents session on Tuesday 8th November at 11:15 am when the panel will look at how social media has evolved as we find ourselves immersed in a world with a vast number of expanded platforms, and a need for dedicated teams to feed the social beast.

With ever-changing formats, large volumes of video content and keyword-led copy required, as well as algorithms to conform to, how did social go from being something fun to becoming so serious, and how do we navigate it? How do we ensure our content is still creative yet able to cut through all the rules of social marketing?

Joining the panel to discuss will be:

• Samantha Man, social media manager, Sony Pictures Entertainment
• Benjamin Lancaster-Noguiera, senior manager, Deloitte Digital 
• George Pavlou, head of social media, The Hut Group
• Rachel Wood, head of communications, ACNE London

Sign up here to join us.