Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that intersts you, share your favourite stories and follow your favourite people and companies

Already have an account?

Creative
  • 78

What Does Luxury Mean to You?

Delinquent, 3 months, 2 weeks ago

Superdrug launches latest film highlighting the ludicrousness of tampon tax

What Does Luxury Mean to You?

In collaboration with Superdrug, agency Z PR got in touch with Delinquent to make a short spot highlighting a current hot topic, namely the issue of women having to pay VAT on tampons as they are ridiculously considered a 'luxury'.

Interviewing a wide cross section of women, Delinquent asked them the question: 'What do you consider a luxury?' They then asked them a different, entirely unexpected question altogether. 

Category: Beauty/health , Tampons

Genre: PR