Global social media agency We Are Social has expanded its fast-growing business in the US with the opening of a new office in San Francisco to handle current and prospective West Coast clients.
The new office will initially be led by Leila Thabet, We Are Social’s US managing director, who will split her time between New York and San Francisco while the agency actively recruits for a local senior leadership team.
The agency has relocated Jenn Bader, group account director, from the New York office to San Francisco. She will manage office growth as well as existing West Coast accounts, including Old Navy, part of GAP, Inc., a recent client win for We Are Social’s San Francisco office.
A presence in San Francisco enables We Are Social to build strong relationships with brands on the West Coast and provide them with the strategic service that has prompted the agency’s rapid US growth.
“We’ve experienced strong demand for social strategy and creative from leading brands, and opening the office in San Francisco is the next step in helping us meet client needs,” said Thabet. “This expansion demonstrates how our approach to putting social thinking at the center of marketing resonates with brands, and why We Are Social has been successful both here and throughout our growing network of offices around the world.”
Robin Grant, global managing director, We Are Social, added: “As the US becomes an increasingly important market for us, it made strategic sense to widen our footprint with a West Coast base. This is another big step in our expansion, we’re broadening our global reach even further and benefiting our growing client base.”
We Are Social is a leading global social media agency with more than 500 people in nine offices around the world. It first arrived in the US with the opening of its New York office in 2012.