VIRTUE Worldwide Appoints Kitty Hennessy as Business Development Director

VIRTUE Worldwide, the agency that powers culture, announces the appointment of Kitty Hennessy as business development director in the UK. She joins from London-based boutique content agency, Be the Fox, where she served as head of growth and partnerships. Prior to that, she was new business and marketing director at TBWA and senior new business director at Ogilvy.

Kitty will report into Nate Woodhead, MD Europe and creative partner. Speaking about her appointment, she said, "VIRTUE Worldwide is the agency at the heart of culture. Nate has put together a supersonic team and I'm beyond excited to join and lead the new business charge."

Nate Woodhead added, "Now is a hugely exciting time for the agency as we build back stronger than ever. We’re investing in senior hires worldwide and Kitty is an integral piece in the puzzle. We're all delighted to have her onboard."

VIRTUE is also investing in proprietary technology, having recently launched PIGEON, its AI-powered cultural foresight consultancy. PIGEON represents a step forward in VIRTUE's commitment to leveraging cutting-edge technology to drive client success. 

The new appointments and the launch of PIGEON underscore VIRTUE Worldwide's positive growth trajectory and evolving go-to-market proposition as the agency gains significant ground globally.