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VaynerMedia Names Marcus Krzastek as President, International

04/02/2025
Advertising Agency
London, UK
41
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New role underscores rapid growth across EMEA and APAC regions

VaynerMedia has appointed Marcus Krzastek as its first-ever president, international, reflecting the agency’s global expansion. In this new role, Marcus will oversee operations in EMEA and APAC, leading a team of nearly 600.

VaynerMedia’s international footprint has surged significantly in recent years, growing from hubs in London and Singapore to fully established teams in Amsterdam, Australia, India, Japan, Malaysia, and Thailand. Marcus will continue to accelerate VaynerMedia’s international expansion and operations, collaborating closely with regional managing directors Daisy Domenghini and Tim Lindley, who will report directly to him.

A VaynerMedia veteran, Marcus joined the company in 2009 and has been instrumental in its evolution from a small startup to a global agency. Most recently, as president of The Sasha Group, a VaynerX company, he drove a 30% revenue increase while significantly boosting profitability. Earlier in his career, he served as Gary Vaynerchuk’s chief of staff, helping launch and scale multiple VaynerX ventures.

“Marcus has been integral to VaynerMedia’s success since day one,” said Gary Vaynerchuk, chairman of VaynerX and CEO of VaynerMedia. “His deep understanding of our business and exceptional leadership make him the perfect choice to accelerate our global growth in this next chapter.”

Reflecting on his new role, Marcus said, “Over the past 15 years, I’ve witnessed VaynerMedia grow from a scrappy startup into a global powerhouse, creating social-first content for the world’s biggest brands. I’m honoured to take on this new role and excited to build upon the incredible momentum across our international regions.”

Marcus assumes his position effective immediately, reporting directly to chairman of VaynerX and CEO of VaynerMedia Gary Vaynerchuk.

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