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Unexpected Intros: Bryan Rodas

21/10/2022
Advertising Agency
Guatemala City, Guatemala
70
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Bryan Rodas, digital strategy director, DDB Centro, on his first job at Tribal and how he ended up in advertising

My belief is that you never settle but every day you go by transforming yourself and changing to adapt. I started off thinking I was going to become a software development but when I started university I chose a communications and design career. I really like tech, gadgets and gaming so I was very excited when I landed my first job at Tribal because they were like the most progressive futuristic agency in Guatemala in that time. When I switched to DDB I discovered a whole new way of thinking and learning. I switched position many times, learning new things every day and adapting.  I’m happy where I am today leading the digital team of the agency and solving problems through technology, social media and research. 

1. Name, Title, Office

Bryan Rodas, digital strategy director, el taier DDBº


2. Introduce yourself in three emojis

🙃🌝🎮


3. What was your very first job? 

Social media manager at Tribal


4. How did you wind up in advertising?

While studying software development I figured out I was better at comms and then and digital advertising. 


5. Piece of creative that inspires you? 

Coca-Cola Drinkable Ad and Chiquita Banana Sun Eclipse campaign


6. What are you currently reading, watching, and listening to? 

I’m reading a book called “The One Thing” about productivity and focus. 


7. What’s a goal/hope/dream of yours?

My goal is to become better at digital creativity and win a Webby Award. 

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