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Thierry Henry Champions Self-Care in New Dove Men+Care Campaign

20/06/2024
Production Company
London, UK
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Directed by award-winning commercial director Christopher Ranson, the spot underscores Dove Men's ongoing efforts to redefine masculinity and nurture positive self-image among men

Irresistible Studios is excited to unveil the latest campaign for Dove Men+Care, directed by rostered talent Christopher Ranson and starring renowned football icon Thierry Henry. The project, titled ‘Something Greater’, underscores Dove Men+Care's commitment to advocating for the importance of self-care and its positive ripple effects on personal well-being and those around us.

The 30” promo follows sporting hero, Thierry Henry, as he coaches the next generation of football players at an academy training ground. Through thoughtful responses and insightful advice, Henry draws from his extensive experience in the spotlight to convey the significance of personal well-being for athletes and individuals alike.

Director Christopher Ranson, known for his exceptional ability to capture the intersection of sports and documentary film, was selected by sports marketing and talent management agency, Wasserman, for his unique vision and storytelling prowess. Christopher’s attention to detail, combined with his electric camera techniques, offers a unique perspective which beautifully aligns with Dove Men+Care's mission.

Christopher comments, “Watching Thierry with our young players and listening to him talk about football in such a wise and inspiring way was a real privilege. He was a pleasure to direct and I’ll definitely take his advice into my Sunday league games!”

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