The Yellow B Entrusts DAC Madrid to Lead Its Digital Strategy

At a time when digital visibility is essential for success, The Yellow B, a leading event marketing agency, has selected international digital media agency, DAC, to strengthen its positioning in the Spanish market. With this collaboration, The Yellow B seeks to improve the SEO of its website and implement SEM actions that boost its business results. 

DAC's team of SEO and SEM specialists will work closely with The Yellow B to develop and execute a comprehensive strategy combining organic and paid techniques, tailored specifically to the needs of the Spanish market.

This includes a comprehensive audit of The Yellow B's digital assets to identify areas for improvement in its SEO positioning, as well as the creation of SEM campaigns designed to efficiently capture qualified leads.

The strategy also involves constant monitoring and real-time adjustments, with the aim of maximising online visibility and improving the conversion of leads into customers.

Ultimately, this initiative seeks not only to optimise The Yellow B's digital presence, but also to enhance its ability to attract and retain customers more effectively, consolidating its leadership in the sustainable event marketing sector. DAC's team of SEO and SEM specialists will work closely with The Yellow B to develop and execute a comprehensive strategy that combines organic and paid techniques.

This initiative aims to not only optimise The Yellow B's digital presence, but also its ability to attract potential customers more effectively.  

Alex Tejedor, Founding Partner of The Yellow B, highlighted the importance of this partnership: “DAC is the perfect partner to take our digital presence to the next level. Their focus on performance and their expertise in SEM and Technical SEO are essential to achieve our business goals and stand out in such a competitive market.”

 

“It's an honour to work with such an innovative agency as The Yellow B. We are committed to delivering tangible and sustainable results, using our expertise to drive their business growth,” said Xabier Novo, general manager of DAC Iberia. 

This project promises not only to improve The Yellow B's digital visibility, but also to strengthen its ability to capture and convert leads, ensuring steady and sustainable growth in the Spanish market.