This charming advert for Nutella shows one hazelnut on the ‘journey of his life’ as he tries to make it from field to jar. We see him put through his paces during the rigorous selection process, since, as we all know, only the very best hazelnuts make the very best tasting hazelnut spread.
The Munky team's work included nut beauty work, and overall embellishing that took Matthias’s lovely direction and Mark Horrobin’s stunning grade to the next level. Munky also had some fun researching and creating the nut x-ray moment. Munky’s Maria Manton also designed the animated map sequence, which includes a lovely little sail boat that illustrates the voyage of the nuts between Turkey and Italy, ending up at the the nearest port to the birth place of Nutella, Alba in Northern Italy. The advert is currently airing in the Netherlands