Mob collaborates with Caviar Creative and De Ja Vu to create comedic Johnny English-inspired campaign
The Mob Film Co & De Ja Vu are behind a UAE blockbuster commercial for the regions telecom provider Etisalat starring Rowan Atkinson as Agent One in extended trailer that is more like a Hollywood movie.
’The Network’ sees Rowan Atkinson as Agent One doing his best to find anywhere in the UAE where he can’t get an Etisalat signal that sees him climb the worlds tallest building, dive underwater and speed across the UAE in his pursuit.
The Mob brought in their Hollywood director Paul WS Anderson for the job who co-developed the project with De ja vu & Caviar Creative, which was filmed at Elstree Studios in London and then across the UAE in a myriad of spectacular locations, using an army of specialist vehicles and stunt teams as well as aerial and underwater teams.