System1 Wins over 200 New Clients as Revenues Grow

System1, the marketing decision-making platform, today announced via its latest quarterly trading update that it has won over 60 new clients in the last financial quarter, and over 200 new clients to date this financial year (FY24 Q1-Q3), while platform revenues have increased by 46% versus Q3 FY23. 

System1’s new clients include Pfizer, M&S, Tesco, easyJet, Toyota, Muller, B&Q, and Just Eat, while the company has also secured new partnership with one of the leading ad-supported broadcast and cable networks in the US, as well as Roku TV, Radiocentre, Aardman Animations and Fuse OMD Worldwide. 

The company’s Q3 trading update also shows that Predict Your (data) revenue grew by 53% on the comparable prior-year quarter to £5.2m and Improve Your (data-led consultancy) revenue increased by 16% over the comparable prior-year quarter to £1.0m, bringing total platform revenue to £6.2m, up 46%. Total Group revenue grew by £1.9m to £8.0 million, up 29% on Q3 FY23, with strong growth in the US, Europe and the UK.  

In the nine months to 31st December 2023 (FY24 Q1-Q3) Predict Your (data) revenue grew by 49% on the comparable prior-year period to £14.2m and Improve Your (data-led consultancy) revenue increased by 25% over the comparable prior year to date to £2.9m, bringing total platform revenue to £17.1m, up 44%. Total Group revenue grew by £4.7m to £21.4m, up 28%, with year-to-date gross profit margin at 87% remaining strong. 

The Group’s Q3 period end cash balance rose to £6.4m (31 March 2023: £5.7m). 

James Gregory, CEO, System1 Group said, “We continue to deliver quarter on quarter revenue and profit growth, exceeding £8m revenue for the last quarter and increasing platform revenue by 46%. We are executing our go-to-market plans and building out ever-improving customer propositions, creating the momentum to grow further over the coming years”.